The Visitors are back, in a new series from ABC.
And since the show (starting tomorrow) faces a still hill keeping the action alive over a long period of time (unlike the 1980's NBC miniseries), marketers at ABC are working overtime to develop online initiatives to keep viewers interested over an already-planned hiatus that will hit after only four episodes. (In fact, it's reportedly not coming back until March.)
First among them: The Peace Ambassador Program. So far, that means registering for news updates. But given this is from ABC - home of online alternate reality games for "Lost," you can bet efforts will get far more ambitious over time.
Start your orientation, here.
BRANDING UNBOUND WAS JUST THE BEGINNING:
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