Vooray's Human Slingshot Viral Video

 

From the I-know-what-I-want-to-do-this-weekend dept: This viral video from active wear fashioneer Vooray is a heck of a lot of fun - and ties nicely to the brand's "Live. Ride. Play" brand positioning.

But the real reason I'm hoping this video becomes a meme is because I want to see someone spoof this with overweight grownups.

Then again scratch that. I don't need any video cameras around when I try this. 

Read more, here. And then chime in: Does this initiative make a serious splash? Or water down its own message?

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