Well that's the word from iO9, anyway. I don't know how they fit into the Bane-and-Catwoman-centered storyline, but they are cool - and indicative of the user-generated content fever the summer 2012 superhero flick will no doubt inspire.
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“Through persuasive arguments and Q&A's with the major players in advertising, Mathieson makes an excellent case for greater creativity and outside-the-box thinking backed up with solid ideas."
Publisher's Weekly
Publisher's Weekly
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