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Nokia Lumia Augmented Reality 'Angry Birds' (Video)


Nokia Lumia offers some AR 'Angry Birds' Down Under.

I really dig open, live AR experiences like this that don't require a device to enjoy - with recent initiatives from National Geographic and Axe among my favorites.

Here, we get some nice interaction with the aforementioned Birds (presumably on their winter sojourn) - along with a dance off against music star Timomatic and a game where you try to help a Kangaroo make its way home.

Don't ask me how any of those are connected - but all the high kicks, hip-hop and just plain hop add up to one cool outdoor experience. 

Which begs the question: How will your brand bust a move with AR?


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 OD_cover "... EXCELLENT ..."


“Through persuasive arguments and Q&A's with the major players in advertising, Mathieson makes an excellent case for greater creativity and outside-the-box thinking backed up with solid ideas."

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