It's hard not to get amp'd over this trailer for the "Ghostbusters: Dimension" AR game.
I can't tell how much of this is just video or actual game play, but if it's anything like this promo fro THE VOID and Sony Pictures, this game looks hyper-righteous.
It's important to understand that THE VOID develops experiences at specific venues, versus video games for home.
This is a critical difference, since the experience can be controlled within a locked environment. As the New York Times reported a couple weeks ago, THE VOID has also developed a vest that provides smells and haptic feedback within game play.
It also makes up for the lack of interest consumers seem to have over buying AR & VR gaming equipment for home.
It is interesting how Wired ad the NYT call this VR; from this video at least, it appears to be AR-based, which helps explain how people move about without the disorientation that comes with VR goggles.
THE VOID, of course calls it "hyper reality."
We'll go with that, just so long as it's as fun as it looks.