📺 Netflix's Approach to Experiential Marketing in the Covid Era

👹 "Stranger Things" takes over downtown LA, beer brands race to deliver a different kind of buzz, 80's era movie franchises stage comebacks via Zoom & more. From Sept. 15.

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IN THIS EPISODE:

⛳️ Planning a golf game amid fires, quarantines & deadlines (at 1 min, 7 sec)

💪🏼 Gyms open again—but first-come, first-serve rules may weigh them down (at 2:32)

🎬 Netflix launches a blockbuster experiential promotion for "Stranger Things"… (at 3:37)

💥… But is the show headed for a meltdown? (at 5:57)

🍟 A certain QSR answers aging comments—on a competitor's Facebook page (at 7:15)

🍻+☕️ How beer brands aim to build buzz with alcoholic coffees (at 9:55)

🍿 80's era movie franchises Zoom-based reunion sequels for cause marketing (at 11:46)

👂🏻The truth about ghost sightings? You won't believe your ears (or your bowels) (at 12:51)

Approximately 15-minutes, 34-seconds.

For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and any other streaming services you use.


🏁 The 'Fast & Furious' Franchise is Racing Toward ... Outer Space?

The Fast & Furious franchise aims for a surprising new moonshot. Burger King and Ronald McDonald turn heads when they kiss off distancing protocols. And why you may soon be able to play your go-to Xbox games anywhere, anytime, on whatever device you have in hand. It's all this and more in our latest podcast. From Sept. 15.

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IN THIS EPISODE:

🗽Rick M is in a New York state of mind, but Rick W's just happy to get outside again (at :59-seconds)

👩🏼‍🚀"F9," the latest installment of the "Fast & Furious" movie franchise, is racing toward … outer space? (at 2:15)

🕹Xbox goes virtual so you can play on any device—including your iPhone? (at 3:46)

🤡Burger King has the hots for a certain ginger beef patty & he's not clowning around (at 6:43)

🔥This Year's Burning Man Festival lights up social VR, Second Life-style (at 8:32)

🎃Will Halloween sales scare the hell out of candy brands? (at 10:30)

👻RIP, CBS All Access—we hardly knew you…but for Paramount, it's a Plus (at 11:30)

🤳🏽The original video sharing site takes on TikTok with YouTube Shorts (at 12:22)

Approximately 13-minutes, 43-seconds. For US audiences.
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🏁 The 'Fast & Furious' Franchise is Racing Toward ... Outer Space?

The Fast & Furious franchise aims for a surprising new moonshot. Burger King and Ronald McDonald turn heads when they kiss off distancing protocols. And why you may soon be able to play your go-to Xbox games anywhere, anytime, on whatever device you have in hand. It's all this and more in our latest podcast. From Sept. 15.

Brought to you by Taskin, the first name in stylish, premium-quality travel gear.

👐🏻Shop now and save 30% with promo code R&RTAKE30 at TaskinSF.com: ow.ly/Vh6M30r9EpF👐🏻

IN THIS EPISODE:

🗽Rick M is in a New York state of mind, but Rick W's just happy to get outside again (at :59-seconds)

👩🏼‍🚀"F9," the latest installment of the "Fast & Furious" movie franchise, is racing toward … outer space? (at 2:15)

🕹Xbox goes virtual so you can play on any device—including your iPhone? (at 3:46)

🤡Burger King has the hots for a certain ginger beef patty & he's not clowning around (at 6:43)

🔥This Year's Burning Man Festival lights up social VR, Second Life-style (at 8:32)

🎃Will Halloween sales scare the hell out of candy brands? (at 10:30)

👻RIP, CBS All Access—we hardly knew you…but for Paramount, it's a Plus (at 11:30)

🤳🏽The original video sharing site takes on TikTok with YouTube Shorts (at 12:22)

Approximately 13-minutes, 43-seconds. For US audiences.
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🤓VR Takes You to 'Lovecraft Country,' 'The Batman' Trailer's Uncanny Similarity to 'Se7en' & More

In this episode: "The Matrix 4" and its transgender allegory is on its way—without Agent Smith or Morpheus. HBO's experiential promotion for "Lovecraft Country." Is "The Batman" a trailer thief? Netflix has a 'Three Body Problem.' Plus Loaded Questions and a whole lot more. From September 13.

IN THIS EPISODE:

🛹 Rick W. gets his new Tony Hawk game, complete with limited edition skateboard (at 1 min, 6 sec)

✈️ Rick M. wasn't the guy flying a jetpack past commercial airliners on approach to LAX … at least not this time (at 2:46)

3️⃣ Netflix's "Three Body Problem" may be a good one to have (at 3:26)

🕵️‍♂️ "The Matrix 4" is on its way–without Agent Smith or Morpheus (at 4:52)

💥 "The Animatrix," revisited–why it was better than Matrix 2 and 3 (at 6:46)

👩🏻‍🦰 Did you know "The Matrix" series is an allegory about transgenderism? Neither did we (at 7:34)

🦇=❼? "Holy Double Vision, Batman!" If the trailer to "The Batman" looks familiar to you, this may be why (at 10:43)

👓 HBO takes its experiential marketing prowess to virtual reality to promote "Lovecraft Country" (at 12:04)

🐷 Did Elon Musk's Neuralink presser pull a Cybertruck? (at 14:47)

🤕 Just how much damage has the pandemic done to media spend in 2020? (at 15:42)

🍿 It's official: Summer 2020's box office champion is … (at 16:26)

Approximately 18-minutes, 15-seconds. For US audiences.

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🚘Top 5 Car Brands by Generation, 'Tenet' Hits Theaters & What Do Shoppers Really Think About Masks?

🚙 In the conclusion this last week's episode: The Ricks look at a surprising new list of the most-loved car brands for Millennials, Gen X and more. Epic Games Takes Aim at Apple. Plus: What shoppers think about your store's mask requirement, and more. From September 6. 

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IN THIS EPISODE

⚡️This List of Top 5 Car Brands by Generation is Electrifying (at 20-seconds)

⏲ The Ricks Look Inside an Internet Minute (at 3-min, 50-sec)

🍎 Epic Games Spoof of Apple's '1984' Hits Hard (at 5:18)

⏳Christopher Nolan's Sci-Fi Actioner 'Tenet' Hits Theaters (at 5:45)

😷 What Shoppers Think About Stores That Require Masks (at 6:18)

⚖️ How Many Companies Use A/B Testing to Increase Landing Page Conversion? (at 7:09)

Approximately 9-minutes, 26-seconds. For US audiences.
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📉 Harvard Business Review Quantifies Why You Shouldn't Cut Spend & 'The Boys' Season 2 Curve Ball

💥In Part 2 of our latest episode, the Ricks are flummoxed by Amazon's frustrating new release schedule for "The Boys" Season 2. Burger King co-opts Twitch's donation system and not everyone's happy. And HBR puts the data to why you really don't want to cut spending right now. From Sept. 1.

IN THIS EPISODE:

🦹‍♂️ "The Boys" Season 2: Three episodes up front, but then only 1 per week? Say it ain't so, Amazon! (at :20-seconds)

🥊Who'd Win a Fight Between John Wick and Neo from "The Matrix"? (at 2:07)

🍔Whopper Handout: Burger King's latest marketing stunt co-opts Twitch Streamers' donation system (at 5:39)

📊HBR on why you really don't want to cut marketing, R&D and more right now (at 8:39)

Approximately 12-minutes, 42-seconds. For US audiences.
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🍿Marvel's 'New Mutants' Hits Theaters (Really), the Trailer for 'The Batman,' and Batfleck Returns

🎥 In Part One of our latest episode, Marvel's "New Mutants" finally hit the big screen–at a bad moment. And the Ricks review the teaser trailer for Matt Reeve's "The Batman" - with a twist from 'The Breakfast Club.' From Aug 30.

IN THIS EPISODE

🔮 Was Nostradamas 8 years off? (at :57 seconds)

🌍 The Ricks thank their listeners (at 2:03)

🎬 Marvel's "New Mutants" hits movie theaters … in the middle of a pandemic (at 3:28)

🦇 The Ricks discuss the teaser trailer for Matt Reeve's "The Batman" (at 7:13)

🍳 Robert Pattinson's Bruce Wayne could be a twin to this Breakfast Club character (at 8:04)

💥 Batfleck Returns: Ben Affleck and Michael Keaton to Play Batman–together (at 9:49)

Approximately 10-minutes, 52-seconds. For US audiences.

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😎Oculus Leaks, Coca-Cola Goes Zero Touch, Batman Goes 'Black Mirror,' Mac & Cheese Goes Breakfast

Our Roundup on all those rumors about Oculus Quest 2. Coca-Cola's Freestyle Fountains gets a mobile, zero-touch makeover. Batman goes all "Black Mirror" on us in his first interactive animated movie. Plus "Loaded Questions" and a whole lot more. From August 14. 

IN THIS EPISODE

👍🏻The latest on Rick W's phantom finger tips (at 1:00)

🥽Oculus 2 Leaks: The rumors sound (virtually) amazing (at 1:50)

🦸🏻‍♂️Robin Dies at Dawn? New interactive Batman movie lets you decide (at 4:00)

🥤Rick M's favorite Coke Zero fix is going "zero touch" via mobile web app (at 6:14)

🍺A mustard-flavored beer you can guzzle … with relish (at 9:24)

🇺🇸Does Non-Essential Worker Barbie have a future in politics? (at 11:00)

🍲Kraft Mac & Cheese: Now part of a balanced breakfast? (at 12:23)

Approx. 13-min, 54-sec. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.


🎬 10 Box Office Bombs Now Considered Cult Classics

🎬"Starship Troopers." "Tron." "The Children of Men." "The Iron Giant." In this Rick & Quick episode, the Ricks debate Collider's list of 10 box office bombs that are now considered cult classics.

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IN THIS EPISODE:

🐜"Starship Troopers:" B movie, A for attitude (at :39-seconds)

🕹"Tron" revolutionizes CGI, one frame at a time (at 1-min, 19-sec)

👶🏽"Children of Men:" Birth of a classic (at 2:53)

👾"The Thing"—John Carpenter's monstrous masterpiece (at 3:34)

🤖"The Iron Giant" is iconic, "Event Horizon" not so much (at 4:29)

🤠"The Quick and the Dead"—Raimi redefines yet another genre (at 5:08)

Approx. 6-min, 45-sec. For US audiences.

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𐃏 The Bronco is Back, ComicCon@Home, BK Augments Your Sesame Seed Buns & More

The Ricks are bowled over by the 2021 Ford Bronco. Burger King augments your sesame seed buns. Apple's "Underdogs" ask "Is everyone wearing pants" during video calls. "The Boys" whale of a season two trailer, and more. From August 2. 

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IN THIS EPISODE

👍🏻One Rick tries out a new biometrics hack, and it doesn't end well (at :56-seconds)

🦹‍♂️The Boys Season 2 Trailer drops at the ComicCon that wasn't (at 2:23)

🐎The Ford Bronco is Back (Minus the Ford) (at 7:36)

🍎Apple's "Underdogs" are hit and miss on working from home (at 10:58)

🎤Burger King's augments your sesame seed buns (at 13:07)

🐔KFC's 3D Printed Chicken Nuggets * (at 14:38)

👨🏽‍💻CES 2021 pulls a ComicCon@Home (at 15:29)

🍕Is Domino's Noid back on the prowl? (at 16:46)

Approx. 18-min, 15-sec. For US audiences.

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