3D Projection Game On Building Uses iPad As Controller (Video)
Top 10 Augmented Reality Initiatives 2012 (Video)

Magazine Cover Becomes Interactive Video Game

 

This is one way to make print relevant in the mobile age.

Shortlist, a weekly men's magazine in the UK, is using Blippar augmented reality tech to make this week's cover come to life in an all-new way.

Time will tell if this kind of effort helps shore up print media. But you have to wonder if readers will prefer to have these kinds of experiences on their tablet editions instead of having to go to all the trouble with their mobile phones.

But what's your view? Do cover games augment reality for magazine readers - or detract from it?

Like us on Facebook

Follow us on Twitter

Listen in on iTunes

Comments

Feed You can follow this conversation by subscribing to the comment feed for this post.

The comments to this entry are closed.