🎅🏻 (Un)Real Thing? The Fallout Over Coca-Cola’s AI Holiday Campaign

🎄 Are those chatbots roasting on an open fire? Coca-Cola spreads holiday joy by kicking Santa to the curb using AI. Amazon Prime’s effort to bore subscribers to death with spoiler-free, AI-generated episode recaps. Plus a “Wicked” packaging face plant. From November 23. 

Rick and Rick Rule the World Marketing Podcast · 🎅🏻 (Un)Real Thing? The Fallout Over Coca-Cola’s AI Holiday Campaign

IN THIS EPISODE:

🥤 Ho-ho-ho, or oh-hell-no? The backlash over the Real Thing’s holiday ad campaign (00:30)
📺 Amazon Prime promos yawn-inducing episode recaps generated by AI (03:25)
🧸 Toys tied to Universal’s latest movie release come with a “Wicked” surprise (at 05:28)

Approximately 7-minute, 54-second runtime. Review privacy and other usage policies for technologies and/or services through which you access this podcast. Episode contains audio, visuals, and/or other content developed using generative AI and/or other digital production tools.

🎬 Why Social Video Rules B2B, AI Headshots, Lays’ & Cokes’ Funtastic Flavors

❄️The big “oops” at Bath & Bodyworks. Lays brings back five funtastic flavors. The Ricks have fun with AI headshots and AI Snapchat filters. Why short-form social video is the most effective tool for B2B high-tech marketers. Election 2024’s staggering digital ad spend. Loaded questions and more. From November 3. 

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Rick and Rick Rule the World Marketing Podcast · 🎬 Why Social Video Rules B2B, AI Head Shots, Lays’ & Cokes’ Funtastic Flavors

IN THIS EPISODE:
😎 Rick W’s big week with AI LinkedIn headshots (at 01:23)
🤖 Rick M cracks himself up with AI Snapchat filters (02:41)
😱 Rick W one-ups that with blue hair and tattoos (03:12)
🙏 F*cks Given: Nun? Is there a future for Netflix’s smash hit Warrior Nun? (03:50)
🥶 Snowflakes-cum-design fail: The “Clandles” at Bath & Bodyworks (06:00)
🎬 Bite-size brilliance: the power of short-form social videos in B2B high-tech marketing (07:48)
😋 Mountain Dew-flavored Lays & Oreo Coke Zero: a specialty flavor flare-up—or out? (10:30)
🤪 Heinz à Deux? Ketchup brand’s “Ha-Ha-Ha” leaves the Ricks asking, “W-T-F?” (15:23)
🧢 Hi-Chew has a bizarre new mascot…and the Ricks have questions (16:43)
📈 Doing the numbers on Election 2024’s staggering digital ad spend (18:14)

Plus: some fun with AI images of the Ricks: 

Rick W. is feeling blue (and bulked)

Rick M. paints it black

Approx. 19 minutes, 55 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services. Episode intro, commercials, and artwork created with generative AI tools.

🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent

🥶 An ice-cold collab between Liquid Death Water and Plunge Tubs. Wendy’s McTrolls Mickey D’s over its McBroken McFlurry machines. Generative AI-created podcasts that’ll blow your mind. The year’s top Halloween costumes according to Google. Plus: Loaded Questions and a whole lot more. From October 21. 

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Rick and Rick Rule the World Marketing Podcast · 🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent

IN THIS EPISODE:

🎃 Halloween trick-or-treating? Or neighborhood booze crawl?
🃏 Joker: Folie à Dud: A bat flop with an intriguing climax?
💀 Rick W. scores a super-sized Home Depot skeleton—but how to get it home?
👻 ‘Inside Out,’ All Over: 2024’s top Halloween costumes, according to Google
🎅🏻 From spooks to Santa: Spirit Halloween is extending its brand to what holiday?
🎙️ The GenAI-generated, multi-host podcast that’ll blow your mind
🥶 Plunge to your Death for just $5,999: How top brands collab and chill
🍦 One brand’s misfortune is another brand’s McTrolling opportunity
🎂 Pass-around party pastry: Why 73 is the new 60 for Pop-Tarts
📢 Google may not be tossing cookies, but it may not be able to keep this
☢️ Cheetos cheetle orange-yellow cheese dust brings transparency to what?

Approx. 20 minutes, 8 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes

🙌🏼 In the Ricks' season opener: Doritos "Crash the Super Bowl" returns after nearly a decade. How content marketing conquered the Cannes Lions Advertising Festival. Why digital payments are emerging as a key element of B2B brand building. Plus: What the heck did a bag of dropped Cheetos' Cheetle do to the Carlsbad Caverns? From October 12. 

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Rick and Rick Rule the World Marketing Podcast · 👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes

IN THIS EPISODE:

🎉 The Ricks' return for an all-new season (at 01:11)
🧘🏽 Rick W. recommends a month-long sabbatical (01:56)
🎸 Rick M. gets wowed by the Doobie Brothers (02:25)
🗿 How Duran Duran, Billy Idol and other oldies by goodies keep rocking (02:53)
🧛 Alien: Romulus, Salem's Lot, Evil & More: Horror that's hitting the Ricks' radar (05:00)
👑 Content's coronation at the Cannes Lions Advertising Festival (09:12)
🔻 Doritos revives its popular "Crash the Super Bowl" user-generated ad contest (11:14)
💵 Why digital payments are becoming a key element of B2B brand building (12:51)
☢️ Why dropped Cheetos' had a world-changing impact on the Carlsbad Caverns (15:50)
🔎 In the age of generative AI, organic search traffic is in for some stuff (17:52)
🕵🏻‍♂️ A surprising look at changing consumer search behaviors (18:51)

Approx. 21 minutes, 7 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

🖖🏼 Star Trek's Bold New Missions & Surprising Origins

🖖🏼 From Discovery to Lower Decks to Strange New Worlds and beyond: Guests Kurt Ho and Eric V. join the Ricks to discuss ComicCon 2024's Hall H announcements about what's next for Star Trek—and why the good ship Enterprise wouldn't have ever left the ground without…Lucille Ball? From October 12. 

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Rick and Rick Rule the World Marketing Podcast · 🖖🏼 Star Trek's Bold New Missions & Surprising Origin Story

IN THIS EPISODE

🚀 Star Trek: Fifty-eight years young and going stronger than ever (at 00:30)
👽 Kurt Ho and Eric V. join the Ricks to talk about Trek's Hall H takeover (01:17)
📢 Announcements on Lower Deck, Starfleet Academy, and Section 31 (01:20)
👁️‍🗨️ Star Struck: Rick M. sings his status report on Strange New Worlds (02:29)
🪐 Taking risks: What makes Strange New Worlds so great (03:00)
🎬 Pike, Uhura, Chapel, Spock, Scotty & M'benga finally get their due (04:09)
🧑🏻‍🦰 For the love of Lucy: Why Star Trek fans owe thanks to Lucille Ball (05:56)
⌛️ Cool–but who the hell is Lucille Ball? An explainer for Gens Z & Alpha (7:04)
🎥 Bold broad: Starring in a Top 10 TV show, running a major studio (08:31)
🧠 Too "cerebral"—how Lucy put her vision where her mouth was (09:00)
📺 How Desi Arnaz invented the sitcom—and syndication (10:11)
🛸 Beam us up, Scotty: We don't want to miss Season Six (10:34)