Advertising Feed

🔆 Don't Go Dark—John Sculley's Advice to Marketers in Perilous Times

In this Rick and Quick episode, the Ricks talk about some new advice from John Sculley, the former CMO of Pepsi and Apple, on brand marketing in an unprecedented business environment. From June 21. 

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IN THIS EPISODE

📣Rising to the Pepsi Challenge–and shining up a struggling Apple (at :20-seconds)

🌘Your brand: Shining Bright–or Getting Eclipsed? (at 1-minute, 11-seconds)

🥰Building Brand Loyalty (at 2:15)

👁Out of Sight, Out of Shopping Cart (at 2:53)

🏄🏻‍♂️Coasting on Famous Old Campaigns…(at 3:36)

😳…Or Getting Crushed by Them…(at 4:09)

📈…Or Getting Ahead of the Curve (at 5:33)

Approximately 6-minutes, 15-seconds. For US audiences.


🥽 How COVID-19 Will Shape VR, Brands You Want to Shelter With Most, R-Rated Justice League & More

"The Mandalorian" tries on some 501's. The Justice League stars in a gory new R-rated animated movie. ADWEEK asks: What brands would you want to shelter with most? Starbucks switches up its strategy for the time of COVID-19, and more. Brought to you by Taskin, the first name in stylish, premium-quality travel gear.

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IN THIS EPISODE

🚀 Disney+ hit "The Mandalorian" tries on some of their favorite 501's (at 1-min, 34-sec)

💥 The SuperFriends it ain't: The gory new, R-rated "Justice League" animated movie is pure <BLEEP> (at 3:38)

🕹 Virtually House Bound: The impact of COVID-19 on the future of virtual reality (at 5:07)

🏘 ADWEEK wants to know: With what "house" of brands would you want to shack up with most? (at 9:39)

🖖🏽 Turns out James T. Kirk may be into little green men, too (at 12:53)

🧗🏻‍North Face joins brands boycotting Facebook–will more join the party? (at 14:09)

☕️ Starbucks' plans for a post-"third place" world (at 14:45)

Listen using the player above, or

Click here: 🥽 How COVID-19 Will Shape VR Brands You Want to Shelter With Most R-Rated Justice League

Approximately 17-minutes, 3-seconds. For US audiences.

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✊🏻 HBO Max, McThankYou Meals, Nationwide's Voices & More

Enter: HBO Max, because there just aren't enough subscription video streaming services out there. Plus: McDonald's gets McThankful, and Nationwide is hearing "Voices," as the Ricks are back with some all-new Loaded Questions.

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IN THIS EPISODE

📺 Another week, another new subscription video streaming service (at :30 seconds)

🍔 McDonald's has a message for healthcare workers and first responders (at 1:52)

⏯ Nationwide Insurance lets you give some advice to your future self (at 2:54)

OR

Listen: ✊🏻 HBO Max McThankYou Meals Nationwide's Voices & More

Approximately 5 minutes. For US audiences.

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🔑 3 Keys to Marketing in a Post-Pandemic World, Non-Essential Worker Barbie, Virtual Barbers & More

The Ricks share some of insights on marketing's new normal. Non-essential worker Barbie makes the most of quarantine. Baby reveals come to Zoom. Plus, are virtual barbers head and shoulders above the real thing?

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IN THIS EPISODE

✂️ Weeks into lockdown, Rick W. is digging for his Flowbee (at 1-min, 11-second)

💇🏻‍♂️ Rick M. decides to cut his own hair—so what could go wrong? (at 1:50)

📈 Do out-of-work barbers have a future in consulting? (at: 3:00)

🏠 Sheltering-in-dreamhouse: Meet non-essential worker Barbie (at: 4:10)

🛍 Just how much has the coronavirus pandemic changed marketing? (at 5:38)

🌎 The digital world's population boom (at 6:50)

🍕 BOPIS with a side of pizza: Your business model, revisited (at 9:12)

💈 Will the new barbershop experience come with nitrous oxide? (at 11:00)

🎪 Can VR save trade shows? (at 11:34)

🤑 Is it time to cut your marketing budget? Or double down? (at 16:05)

🤝 Deal making in a post-handshake world (at 16:57)

👶🏻 Baby reveals, by way of Zoom (at 19:30)

Or

Listen: 3 Keys to Marketing in a Post-Pandemic World Non-Essential Worker Barbie Virtual Barbers & More

Approximately 20 minutes, 40 seconds. For US audiences.

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❤️ 5 Brands Millennials Love Most, Gif Peanut Butter & EBooks' Spot in the Marketing Funnel

It's a quick round of Loaded Questions as the Ricks talk Gif Peanut Butter, the 5 most beloved brands to Millennials, and what goes where in the marketing funnel. From March 22.

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IN THIS EPISODE

🥜 Enter: Gif Peanut Butter - but isn't it really a soft "G"? (at :25 seconds)

💘 Which 5 brands have Millennials needing a few minutes alone? (at 1:35)

💗 … And what about Generation Z? (at 3:05)

📖 Ebooks and white papers: Where do they best fit in the marketing funnel (at 3:3)

OR

Listen: ❤️ 5 Brands Millennials Love Most Gif Peanut Butter & EBooks' Spot in the Marketing Funnel

Approx. 5 minutes, 12 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.