🎬 Why Social Video Rules B2B, AI Headshots, Lays’ & Cokes’ Funtastic Flavors

❄️The big “oops” at Bath & Bodyworks. Lays brings back five funtastic flavors. The Ricks have fun with AI headshots and AI Snapchat filters. Why short-form social video is the most effective tool for B2B high-tech marketers. Election 2024’s staggering digital ad spend. Loaded questions and more. From November 3. 

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Rick and Rick Rule the World Marketing Podcast · 🎬 Why Social Video Rules B2B, AI Head Shots, Lays’ & Cokes’ Funtastic Flavors

IN THIS EPISODE:
😎 Rick W’s big week with AI LinkedIn headshots (at 01:23)
🤖 Rick M cracks himself up with AI Snapchat filters (02:41)
😱 Rick W one-ups that with blue hair and tattoos (03:12)
🙏 F*cks Given: Nun? Is there a future for Netflix’s smash hit Warrior Nun? (03:50)
🥶 Snowflakes-cum-design fail: The “Clandles” at Bath & Bodyworks (06:00)
🎬 Bite-size brilliance: the power of short-form social videos in B2B high-tech marketing (07:48)
😋 Mountain Dew-flavored Lays & Oreo Coke Zero: a specialty flavor flare-up—or out? (10:30)
🤪 Heinz à Deux? Ketchup brand’s “Ha-Ha-Ha” leaves the Ricks asking, “W-T-F?” (15:23)
🧢 Hi-Chew has a bizarre new mascot…and the Ricks have questions (16:43)
📈 Doing the numbers on Election 2024’s staggering digital ad spend (18:14)

Plus: some fun with AI images of the Ricks: 

Rick W. is feeling blue (and bulked)

Rick M. paints it black

Approx. 19 minutes, 55 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services. Episode intro, commercials, and artwork created with generative AI tools.

🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent

🥶 An ice-cold collab between Liquid Death Water and Plunge Tubs. Wendy’s McTrolls Mickey D’s over its McBroken McFlurry machines. Generative AI-created podcasts that’ll blow your mind. The year’s top Halloween costumes according to Google. Plus: Loaded Questions and a whole lot more. From October 21. 

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Rick and Rick Rule the World Marketing Podcast · 🎙️ GenAI-Created Podcasts, Amazon v. Google, Cheetos Turns Mice Transparent

IN THIS EPISODE:

🎃 Halloween trick-or-treating? Or neighborhood booze crawl?
🃏 Joker: Folie à Dud: A bat flop with an intriguing climax?
💀 Rick W. scores a super-sized Home Depot skeleton—but how to get it home?
👻 ‘Inside Out,’ All Over: 2024’s top Halloween costumes, according to Google
🎅🏻 From spooks to Santa: Spirit Halloween is extending its brand to what holiday?
🎙️ The GenAI-generated, multi-host podcast that’ll blow your mind
🥶 Plunge to your Death for just $5,999: How top brands collab and chill
🍦 One brand’s misfortune is another brand’s McTrolling opportunity
🎂 Pass-around party pastry: Why 73 is the new 60 for Pop-Tarts
📢 Google may not be tossing cookies, but it may not be able to keep this
☢️ Cheetos cheetle orange-yellow cheese dust brings transparency to what?

Approx. 20 minutes, 8 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes

🙌🏼 In the Ricks' season opener: Doritos "Crash the Super Bowl" returns after nearly a decade. How content marketing conquered the Cannes Lions Advertising Festival. Why digital payments are emerging as a key element of B2B brand building. Plus: What the heck did a bag of dropped Cheetos' Cheetle do to the Carlsbad Caverns? From October 12. 

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Rick and Rick Rule the World Marketing Podcast · 👑 Season 6 Premiere: Doritos 'Crashes' Super Bowl, B2B Branding & Content Conquers Cannes

IN THIS EPISODE:

🎉 The Ricks' return for an all-new season (at 01:11)
🧘🏽 Rick W. recommends a month-long sabbatical (01:56)
🎸 Rick M. gets wowed by the Doobie Brothers (02:25)
🗿 How Duran Duran, Billy Idol and other oldies by goodies keep rocking (02:53)
🧛 Alien: Romulus, Salem's Lot, Evil & More: Horror that's hitting the Ricks' radar (05:00)
👑 Content's coronation at the Cannes Lions Advertising Festival (09:12)
🔻 Doritos revives its popular "Crash the Super Bowl" user-generated ad contest (11:14)
💵 Why digital payments are becoming a key element of B2B brand building (12:51)
☢️ Why dropped Cheetos' had a world-changing impact on the Carlsbad Caverns (15:50)
🔎 In the age of generative AI, organic search traffic is in for some stuff (17:52)
🕵🏻‍♂️ A surprising look at changing consumer search behaviors (18:51)

Approx. 21 minutes, 7 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

🙌🏼 Season 5 Finale (Pt 1)–Big Brand Moments From Tesla, ChatGPT, Pepsi, Legoland, Comic-Con & More

📣 It's time for an epic round of Loaded Questions as the Ricks revisit news, views, bloopers, and bust-ups from Season 5 of the #1 podcast on marketing, media, tech, and pop-culture. From May 2. 

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Rick and Rick Rule the World Marketing Podcast · 🙌🏼 Season 5 Finale (Pt 1)–Big Brand Moments From Tesla, ChatGPT, Pepsi, Legoland, Comic-Con & More

IN THIS EPISODE:

⁉️ The Ricks' super-sized fifth season gets a blow-out edition of Loaded Questions (at 00:30)
🌎 The Ricks chef's-kiss faithful listeners who have made the show a global sensation (at 01:30)
🍔 Boring Burger? Elmo's Ketamine Cuisine? What's next for Elon Musk? (at 02:13)
🧱 Whit Hiler of Ad Age 'Small Agency of the Year' on landing LegoLand Resorts (at 03:16)
🤖 The Creative Algorithm, Agency Affirmations from ChatGPT—and She-Hulk? (at 4:37)
💥 Riddler-sticks: Move over generative AI, "The Batman" has you beat (at 05:58)
🥤 Tasty refresh, or same-old, same-old? The biggest brand identity move from the past year (at 06:42)
🎙️ Rick M's disastrous discography expands for a fifth straight season (our apologies) (at 08:25)
🏈 Ad Bowl gouging—or bargain? How much for those 30-second Super Bowl spots again? (at 10:18)
🦑 Mr. Beast busts a move—but is his game show really ready for Prime time? (at 12:09)
🍕 Lays Fingertip Washing Machine, Hasbro Selfie Action Figures & Dominos' telekinetic orders(at 14:00)
🤣 Hilarious sound bites and bodacious bloopers from the first five seasons of Rick and Rick (at 18:48)

Approx. 24 minutes, 20 seconds. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

😎 Top Trends of 2024 (Pt 1)—Marketing's GenAI Nightmare, Rise of Social Commerce & More

🔮 Will TikTok take the lead in social commerce in 2024, or is unexpected competition in the everything-app department just a tap away? And what happens to SEO when search engines become Generative AI-enabled answer engines—and is your brand ready for what that does to site traffic (and MQLs)? From February 24. 

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Rick and Rick Rule the World Marketing Podcast · 😎 2024 Trend Watch (Pt 1)—Marketing's GenAI Nightmare, Rise of Social Commerce & More

IN THIS EPISODE:

👀 What happens when SEO changes to AIEO (AI Engine Optimization)? (at 01:37)
…And how might social media "search" marketing help ease the pain? (at 02:48)
💩 Who's the boss? Phillips Laxative vs. Taco Bell (at 07:54)
👏🏻 Will social media apps become "everything apps"? And who will lead the way? (at 08:33)
💣 Our prediction on what Chris Nolan reveals when "Oppenheimer" wins Best Picture (at 11:07)

Approx. 11 minutes, 45 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.