Digital Marketing Feed

👁👄👁 How 'It Is What It Is' Took Silicon Valley by Storm, Dos Equis' Social Distancing Cooler

Dos Equis toasts its new six-foot-long social distancing cooler. The secrets of latent semantic indexing. The secret "Princess Pride" remake. And WTAF is "It Is What It Is"? The Ricks have answers—plus some Loaded Questions of their own.

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IN THIS EPISODE

🇺🇸Fourth of July memories (at 1-min, 4-sec)

👸🏽Something to Quibi about: Celebrities stage their own "Prince Bride" fan film (at 2:32)

📱MIT Tech Review: What grown-ups don't get about teens, tech, and social media (at 4:19)

📺Mental Floss unearths cringeworthy commercials from the '80s and '90s (at 6:45)

😎Dos Equis has a new seis-foot ice cooler for a summer of social distancing (at 9:30)

🤖'b' role: The new sci-fi thriller starting an actual AI robot in the leading role (at 11:09)

🗂What you need to know about Latent Semantic Indexing (LSI) (at 12:36)

👁👄👁"It Is What It Is" wasn't what you thought it was (at 14:00)

Approximately 16-minutes, 13-seconds. For US audiences.


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🥽 How COVID-19 Will Shape VR, Brands You Want to Shelter With Most, R-Rated Justice League & More

"The Mandalorian" tries on some 501's. The Justice League stars in a gory new R-rated animated movie. ADWEEK asks: What brands would you want to shelter with most? Starbucks switches up its strategy for the time of COVID-19, and more. Brought to you by Taskin, the first name in stylish, premium-quality travel gear.

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IN THIS EPISODE

🚀 Disney+ hit "The Mandalorian" tries on some of their favorite 501's (at 1-min, 34-sec)

💥 The SuperFriends it ain't: The gory new, R-rated "Justice League" animated movie is pure <BLEEP> (at 3:38)

🕹 Virtually House Bound: The impact of COVID-19 on the future of virtual reality (at 5:07)

🏘 ADWEEK wants to know: With what "house" of brands would you want to shack up with most? (at 9:39)

🖖🏽 Turns out James T. Kirk may be into little green men, too (at 12:53)

🧗🏻‍North Face joins brands boycotting Facebook–will more join the party? (at 14:09)

☕️ Starbucks' plans for a post-"third place" world (at 14:45)

Listen using the player above, or

Click here: 🥽 How COVID-19 Will Shape VR Brands You Want to Shelter With Most R-Rated Justice League

Approximately 17-minutes, 3-seconds. For US audiences.

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🎁Interview–GiftSuite CEO Sangita Verma on Marketing in a Post-Pandemic World

HEADSHOT_Sangita Verma_GiftSuite_CEOIt's a Rick and Quick episode featuring an interview with GiftSuite CEO Sangita Verma, who is redefining the gift-giving experience in the time of COVID-19.

You're going to seriously dig GiftSuite's unique brand of thoughtfully-curated, tech-forward curios from socially-conscious companies.

Among our favorites: A water bottle with a UV-C LED bottle cap that sanitizes your water and can do the same for your keyboard and mobile phone at the wave of your hand.

It's a timely and insightful conversation with a serial entrepreneur who has made a name for herself by spotting hidden opportunities and capitalizing on them.  

 

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IN THIS EPISODE

🦠 Plan C: 3 top tips to marketers in a post-pandemic world (at 1 min, 45 sec)

⏱ Crisis marketing: Working at the speed of the news cycle  (at 4:43)

💡 The idea behind GiftSuite and  its Life 2020 collection (at 5:57)

💦     The germicidal bottle cap you didn't know you needed (at 8:04)

☮️     Finding the off-switch: The little device for calming your Vagus nerve (at 9:10)

🕴 You're never too young to launch a startup (at 10:36)

Or Listen Here: 

🎁 Interview—GiftSuite CEO Sangita Verma on Marketing in a Post-Pandemic World

Approx. 11 minutes, 48 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.


✊🏻 HBO Max, McThankYou Meals, Nationwide's Voices & More

Enter: HBO Max, because there just aren't enough subscription video streaming services out there. Plus: McDonald's gets McThankful, and Nationwide is hearing "Voices," as the Ricks are back with some all-new Loaded Questions.

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IN THIS EPISODE

📺 Another week, another new subscription video streaming service (at :30 seconds)

🍔 McDonald's has a message for healthcare workers and first responders (at 1:52)

⏯ Nationwide Insurance lets you give some advice to your future self (at 2:54)

OR

Listen: ✊🏻 HBO Max McThankYou Meals Nationwide's Voices & More

Approximately 5 minutes. For US audiences.

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🔑 3 Keys to Marketing in a Post-Pandemic World, Non-Essential Worker Barbie, Virtual Barbers & More

The Ricks share some of insights on marketing's new normal. Non-essential worker Barbie makes the most of quarantine. Baby reveals come to Zoom. Plus, are virtual barbers head and shoulders above the real thing?

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IN THIS EPISODE

✂️ Weeks into lockdown, Rick W. is digging for his Flowbee (at 1-min, 11-second)

💇🏻‍♂️ Rick M. decides to cut his own hair—so what could go wrong? (at 1:50)

📈 Do out-of-work barbers have a future in consulting? (at: 3:00)

🏠 Sheltering-in-dreamhouse: Meet non-essential worker Barbie (at: 4:10)

🛍 Just how much has the coronavirus pandemic changed marketing? (at 5:38)

🌎 The digital world's population boom (at 6:50)

🍕 BOPIS with a side of pizza: Your business model, revisited (at 9:12)

💈 Will the new barbershop experience come with nitrous oxide? (at 11:00)

🎪 Can VR save trade shows? (at 11:34)

🤑 Is it time to cut your marketing budget? Or double down? (at 16:05)

🤝 Deal making in a post-handshake world (at 16:57)

👶🏻 Baby reveals, by way of Zoom (at 19:30)

Or

Listen: 3 Keys to Marketing in a Post-Pandemic World Non-Essential Worker Barbie Virtual Barbers & More

Approximately 20 minutes, 40 seconds. For US audiences.

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