📈 2023 Trend Watch (Concl)—Influencer Marketing, Experiential, Home Automation & More

🔮 In the conclusion to their 2023 Trend Watch, the Ricks discuss the waning influence of influencers. Brands recommit to experiential marketing. Home automation sees new adoption. And while Rick M. has trouble with pronouncing "2023 Trend Watch" while Rick W. struggles with the name of Pantone's Color of the Year. From February 22. 

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Rick and Rick Rule the World · 📈 2023 Trend Watch (Concl)—Influencer Marketing, Experiential, Home Automation & More

IN THIS EPISODE

🤩 Influencer marketing loses altitude while community gains new clout (at 0:40)
🐣 The rebirth of Experiential Marketing—no consumer devices required (at 2:26)
🛠️ Home automation and its use cases rev up, but we may not even recognize it (at 4:44)
🔕 Memo to brands: easy-to-manage notifications, please (at 8:18)
🫣 Consumer sentiment, ethical AI, and other CMO concerns for 2023 (at 9:41)
🛍️ From Metaverse to AI: What's hot or not to retailers in 2023 (at 11:01)
🎨 And Pantone's Color of the Year is … easy for you to say (at 11:34)

Approx. 13 minutes and six seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

🛣️ 2023 Trend Watch (Pt 1)—TikTok Tour De Force, EV Backlash Ahead?

The Ricks share some of the key themes and top trends they'll be tracking in 2023—including the potential for new successes on hand for TikTok, LinkedIn and others as ad dollars shift from Meta and Google, a possible backlash for the EV sector, and more. From January 29.

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Rick and Rick Rule the World · 🛣️ 2023 Trend Watch (Pt 1)—TikTok Tour De Force, EV Backlash Ahead?

IN THIS EPISODE:

🤐 A very Wootten wardrobe malfunction (at 1 min, 5 sec)
☔️ California's atmospheric rivers recede—leaving some unexpected car issues (at 02:30)
🕶️ Is this the Year of VR (again)? Trying our hand at reverse predicting (at 05:10)
🍿 Will that old Odd-Year Magic work wonders at the box office? (at 06:15)
📢 With digital ad dollars shifting, is TikTok poised for take-off? (at 08:17)
📺 With FAST and leadership changes, will the streaming wars see casualties? (at 10:59)
🔋 Is a backlash brewing with the rise of the Anti-EV crowd? (at 11:43)

Approx. 13 minutes and 25 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

🔮 Our 2022 Predictions Scorecard, Cuffing Season Pick-Up Lines From ChatGPT, 'The Volume' & More

In our annual Predictions Scorecard episode, the Ricks revisit their big predictions for the year—what they got right, what they got ridiculously wrong, in the worlds of marketing, media, tech and pop culture. Plus: Cuffing Season pick-up lines generated by ChatGPT, Netflix's "1899" cranks up "The Volume," and a whole lot more. From December 28, 2022. 

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Rick and Rick Rule the World · 🔮 Our 2022 Predictions Scorecard, Cuffing Season Pick-Up Lines From ChatGPT, 'The Volume' & More

IN THIS EPISODE:

📖 Rick M sends Rick W a "Die Hard" children's holiday gift book (at 1-min 57-sec)
🎬 "1899" on Netflix cranks up "The Volume" (at 3:25)
🦶🏼 Rick M's predictions about a Lotrimin-branded NFT (at 5:00)
📺 Overly-optimistic about box office, but nailing streaming(at 5:48)
🏢 Mixed results on predictions for the hybrid workforce (at 7:37)
📈 Adding a "D" for "Democracy" to ESG Funds? Not yet (at 9:46)
🦠 "What Covid?" by Summer & return to lockdowns by Fall? (at 10:50)
0️⃣ Nailing the # of Tesla Cybertrucks delivered in 2022 (at 12:36)
🌐 Metaverse: Boom time or empty & sad virtual worlds? (at 13:37)
🤖 ChatGPT's best pick-up lines come with warnings (at 17:35)
🤬 Survey says: "The gift that keeps on grating" (at 19:52)
🏈 Look who's advertising in Super Bowl LVII (at 20:48)

Approx. 22 minutes and 20 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

🕶 Meta Quest Pro—First Impressions

Rick and Rick Rule the World · 🕶 Meta Quest Pro—First Impressions

💥 One Rick just got the new Meta Quest Pro. The other Rick has pressing questions. In this Rick and Quick episode, we capture some first impressions of Meta's premium-quality AR/VR headset and the premium price tag that comes with it. With Meta's VR division operating at a loss of more than $9 billion during the first three quarters of the year, could this $1,499 mixed-reality headset help turn things around? From Nov 5.

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IN THIS EPISODE:

🤘🏻 Meta's new Quest Pro is here (at :28 seconds)
👾 Pro comes packed with pixels, processors, sensors & cameras galore (at :44)
🌀 Not just VR anymore: The Quest for mixed, augmented and virtual reality (at 1:05)
📦 Pro logistics: Started shipping on Tuesday, arrived on Wednesday (at 1:17 seconds)
👔 It's not just for games, either—Pro is serious business, too (at 1:35)
😵‍💫 But is all this heavy-duty technology light enough for all-day use? (at 2:10)
😎 Immersion tradeoff or trip-up: A view to a thrill—or your feet? (at 3:35)
🤯 Look out, James Cameron: Next-level facial tracking means expressive avatars
🤦🏻‍♂️ An engineering headcase: How (and where) does Pro fit? (at 4:02)
😶 The $1,499 question: Does Meta Quest Pro live up to its price? (at 4:42)

Approx. 5 minutes, 52 seconds. For US audiences. Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.

🚘Top 5 Car Brands by Generation, 'Tenet' Hits Theaters & What Do Shoppers Really Think About Masks?

🚙 In the conclusion this last week's episode: The Ricks look at a surprising new list of the most-loved car brands for Millennials, Gen X and more. Epic Games Takes Aim at Apple. Plus: What shoppers think about your store's mask requirement, and more. From September 6. 

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Rick and Rick Rule the World · 🚘Top 5 Car Brands by Generation, 'Tenet' Hits Theaters & What Do Shoppers Really Think About Masks?

IN THIS EPISODE

⚡️This List of Top 5 Car Brands by Generation is Electrifying (at 20-seconds)

⏲ The Ricks Look Inside an Internet Minute (at 3-min, 50-sec)

🍎 Epic Games Spoof of Apple's '1984' Hits Hard (at 5:18)

⏳Christopher Nolan's Sci-Fi Actioner 'Tenet' Hits Theaters (at 5:45)

😷 What Shoppers Think About Stores That Require Masks (at 6:18)

⚖️ How Many Companies Use A/B Testing to Increase Landing Page Conversion? (at 7:09)

Approximately 9-minutes, 26-seconds. For US audiences.
Review cookie and privacy policies for iTunes, Spotify, Soundcloud and all other streaming services.